PhotobucketIt began with a simple telephonic conversation between Siddarth and Gulshan during a mundane office day. One of them had volunteered for a good cause and was discussing about the same to the other. They searched for the terms-’volunteering’, ‘helping’, and ‘assistance’ over the internet and found a lot of results leading to complex websites and the 2 of them wondered, why in this day and age of a cyber-powered world, there wasn’t a simple portal to serve the cause. It was then, that they decided to take it upon themselves to start a website. The Karmic wheel was set in motion.

Are you that good soul, always in look out for opportunities to help others? Or are you an organization searching for volunteers to help your good cause. Then EarnKarma.org can connect you both. Voluntary organizations, NGOs or any other needy people can post their requirements on EarnKarma.org. People interested in volunteering for social cause can choose from the numerous options available and contribute accordingly. EarnKarma is for the needy and the helpers.

The site is very neat and simple. You could search for opportunities in your city and also search for a category that you are interested in. Categories include stuff like animal care, community development, disability, education etc. The idea is very unique. Siddarth Dudheria talks about his new idea.

Why the name Earn Karma?

Everybody is in the rush to earn money, to earn fame but not in the rush to help somebody. We want everybody to Earn Karma. For us Karma means good and what better thing in life to earn than goodness. We registered the domain name – EarnKarma.org

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Who are the people behind this venture?

Siddarth, Sriram, Gulshan and Ganesh

Whom are you targeting?

Our target markets are the organizations and individuals that require any assistance. They can range from NGO’s to a normal individual who needs to be helped. The other side of the market is the entire population that would like to assist the above mentioned two categories

Do you have any competitors in India?

There is one-ivolunteer.org.in

What is your revenue model?

Right now, we are focused not on the financial side but on the awareness and the marketing side. We are running this from our own pockets.

How has the going been so far? And what are your goals for the next 2 years?

The going has been good. We have been featured in two dailies in Chennai and have also been nominated for the TATA-NEN hottest startup award. As of this day; we have close to 180 members, 58 requests for assistance and a 50% success rate.

What challenges do you see for your growth?

Creating awareness and spreading the message through nontraditional means is one of the biggest challenges that we face.

How do you plan to promote this?

We are using social networks, posters at public places, presentations in colleges and offices to promote the same. As said earlier, marketing is a challenge for us.

Is anyone funding your site?

We are self funded.